Åre nestles between a mighty chunk of mountain, a mythical lake, an expanse of wilderness highlands and the broad Swedish sky. This remarkable jewel is peopled by Olympians, contemporary artists, X Gamers, mountain guides, master craftspeople, moose farmers, acclaimed chefs, rugged pioneers, ice driving experts, chocolatiers and modern mountain hipsters, to name a few. Celebrate a winter wedding in a glittering party-cave sleekly carved under a frozen waterfall. Share coffee and fresh-baked Swedish treats with your mountain guide in a snow-crusted café atop Mount Åreskutan before skiing Scandinavia’s most extraordinary backcountry steeps. Search for wild chanterelles then rocket through the downhill mountain bike park. Experience the culinary bounty of Sweden’s own Tuscany, rendered in char, cheeses, cloudberries and aquavit, then enchant your children with a herd of real reindeer. Step into a 1,000 year old church then ride a thoroughly modern cable car. Get seduced by pulsing nightlife — and do it all with the people of Åre: passionate, creative, innovative, welcoming and full of zest for life.
Click here for information on how to access liftpass discounts in Sweden.